Google Announces Three Initiatives to Empower Women in Africa
By Boniface Ihiasota, USA
Google has announced three new initiatives aimed at empowering women entrepreneurs in Africa and providing them with the resources to succeed.
The initiatives were launched in celebration of the 2023 International Women’s Day.
The first initiative is the Google for Startups Accelerator Africa, Women Founders Cohort. This programme has selected 15 startups from eight African countries that are creating innovative solutions to improve livelihoods in their communities.
The second initiative is the Hustle Academy for Women-Led Small and Media Enterprises, which is a bootcamp-style training programme designed to help entrepreneurs increase revenue, position themselves for investment, and build sustainable businesses for the future.
As part of its International Women’s Day celebration, Google also plans to host six women-focused cohorts of the Hustle Academy programme in Kenya, Nigeria and South Africa in March.
Women entrepreneurs in these countries are invited to apply to join these cohorts at g.co/hustleacademy.
The third initiative is the #WomeninIT social media series, which will feature the stories of six inspiring women breaking barriers and making impacts in the fields of technology, business, entrepreneurship, innovation and startups on the continent.
Dorothy Ooko, Head of Communications, Google Africa, said that Google is committed to providing women entrepreneurs in Africa with access to funding, mentorship, and networking opportunities.
The Google programmes are aimed at bridging gaps and empowering women to succeed in their respective fields.
